More Than Design

Episode 4: Fashion Marketing Influence With Chris

October 19, 2023 Wells Season 1 Episode 4

My brother, Chris, joined us on the podcast to delve into the fascinating journey of launching his own clothing brand. We explored the myriad challenges he faced, touching upon the delicate balance between cultivating hype and fostering organic growth. Our conversation delved into the crucial role of influencer marketing in establishing a brand's presence and underscored the profound connection consumers forge not only with the brand but also with the charismatic brand owners themselves.

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